Loco Dice (born Yassine Ben Achour) is a Tunisian DJ and electronic music producer born in Tunisia and based in Düsseldorf, Germany. Loco Dice is someone who can puzzle together intangible moods with a direct approach. Via his DJ sets or his productions on labels like M-nus, Cadenza, Ovum, Four Twenty and Cocoon, he merges perspectives in his delicate sense for sounds and reflective atmospheres, underpinned with solid, physical grooves inspired by the hip hop that was his early sonic stomping ground in the mid-to late ‘90s. There’s something there for the dreamers, as well as for the 9-to-5ers who just want to lose everything in a moment of abandon on the dance floor. 

BOLD was appointed the international creative agency for DJ icon Loco Dice.  Loco Dice is a DJ and producer from Berlin who brought on BOLD LA to help strengthen his brand image and apply creative strategies for social media campaigns. BOLD provided brand consultation for Loco Dice and developed content management systems to organize social media and build overall strategies to position Loco Dice for elevation and future brand collaborations as he strengthens his relevance in the US.