Rodeo Drive’s three iconic, palm-dotted blocks are home to more than 100 of the world’s leading luxury brands with deep connections to art and culture, housed in buildings designed by the most distinguished names in international design and architecture.
BOLD LA was tasked with redesigning their website, from concept to creation, in order to revitalize the brand as the epicenter of luxury, and has been managing the website ever since. The new site was launched at the end of 2019 with the goal to provide added value, create an emotional and authentic dialogue and to be aesthetically appealing for a global target group. We maintain close relationships with Rodeo Drive merchants to be able to share updates on brand-related news, new collections and promotions in a timely manner.
Rodeo Drive’s social media channels bring the iconic street digitally to life while inviting new and existing customers around the world to be a part of it. Their social channels' of focus include Instagram, Facebook and Pinterest, as they reflect Rodeo Drive's target groups best. BOLD LA manages all of Rodeo Drive's social media networks, shares inspiring and informative content as well as manages their communication and engagement with their followers all on a daily basis.