Makeup routine just got a rad overhaul in Germany – as BOLD Berlin client Milk Makeup entered the scene. BOLD Berlin invited influencers, journalists and key opinion leaders to experience the Milk Makeup product range firsthand at legendary Berlin club Prince Charles. The Milk Makeup space guided guests on a journey of product discovery before ending up in the very own Milk Studios (German style), where visitors officially joined the MILK FAM! Music is ingrained in the Milk Makeup culture and BOLD couldn’t pass up an opportunity to bring this state of mind to Berlin with DJ sets by Melis, Dj Kikelomo and Trap Or Die, special drinks and the Hiiigh Volume Hotbox – a night not to be missed.